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LinkedIn carousel ideas for SaaS

For software companies and startup founders on LinkedIn. Your audience: team leads, operators and founders who need to save time and justify a purchase. About the first 210 characters show before "see more", so open with the point, not the preamble.

A 7-slide structure for SaaS

  1. Hook: the promise, e.g. "How our users cut weekly reporting from 3 hours to 20 minutes"
  2. The problem: why your audience struggles with it
  3. Point 1: one idea, one sentence of proof
  4. Point 2
  5. Point 3
  6. Example: a real result or before-and-after
  7. Call to action: save, share or follow for the next part

Keep headlines under eight words and each slide body under 25 words. Size: 1080 × 1350 (4:5) for documents and images. On LinkedIn, upload the slides as a PDF document post.

Slide 1 headlines for SaaS

The first slide decides whether people swipe. Pick one, keep it under ten words if you can, and put the payoff on the last slide.

  • "Our users cut weekly reporting from 3 hours to 20 minutes. Here is the workflow."
  • "Most teams waste a day a week on this. You probably do too."
  • "We shipped the feature our customers asked for most. Here is what we learned."

Mistakes SaaS accounts make on LinkedIn

  • Feature announcements that never say which problem they solve
  • Screenshots too small to read on a phone
  • Never showing the founder or team, which is what people connect with on LinkedIn

SaaS content ideas for LinkedIn

  • A customer result with the number up front
  • One feature shown solving one real problem
  • A founder lesson from building the product
  • The before-and-after workflow
  • Comparison: doing it manually vs with the tool

Generate LinkedIn carousel copy for SaaS

Free: 2 runs a day without an account, 10 a month with a free account.

Carousel Maker

Your result will appear here.

Questions

How many hashtags should SaaS accounts use on LinkedIn?

Use 1 to 3 specific hashtags. For SaaS, a good starting set is #saas #b2bsaas #productmanagement. Swap tags in and out for each post so they match what the post is about.

When should SaaS accounts post on LinkedIn?

For a business (B2B) audience, start with Tuesday to Thursday, 8–11 AM. The strongest days are usually Tuesday to Thursday. Post at these times for two or three weeks, then keep the slots that perform best in your analytics.

What should software companies and startup founders post on LinkedIn?

Ideas that work well: a customer result with the number up front; one feature shown solving one real problem; a founder lesson from building the product. Your audience is team leads, operators and founders who need to save time and justify a purchase, so lead with what helps them.

Is this carousel maker free?

Yes. You can run it 2 times a day without an account, or 10 times a month with a free account. For more, credit packs start at $6 for 30 runs, and Pro is $29 a month for 1,500 runs.